SCM Summit - book now for Flip sake!

There are one or two industry conferences each year which I believe really are must-attend events. The CIPR one day internal comms conference is one and Melcrum's annual SCM Summit is another.

The former is coming up next month - Monday 14 September to be precise - and I'll blog about that one shortly (for now you can find details under 'events & conferences' on the CIPR website).

The SCM Summit meanwhile takes place in London on October 14 & 15 and looks set to be another superb event. I reported from last year's conference (you can check out my musings here) and this year's Summit looks set to be even bigger and better.

Once again there's an excellent line up of speakers, including old favourites like Russell Grossman, Pete Stevenson and Darren Briggs and friends of mine like City & Guild's' Henri Forde, Emma Bridger of The Communications Lab and communication trainer Sally Hinder.

The special guest this year is 'Undercover Boss' Stephen Martin, CEO of Clugston Group, who adopted a unique approach to making sure that as a business leader, he not only understood what mattered to his workforce, but also knew how best to harness what he learnt to achieve real business results. Armed with a cover story, he worked alongside his frontline employees pouring concrete and doing freezing night-shifts repairing roads, while searching for the best way to run the business. After two weeks he revealed his true identity - and introduced some major changes. As a result a new business was born. Why? Because in his own words, "Communication is one of the most important factors behind business success."

If all that wasn't enough, you can even bag yourself a very funky Flip USB video camera for free - if you move quickly and book up in the next three days (the offer closes on August 7). Check out the Melcrum website for full details: http://www.melcrum.com/scmsummit/index.html.

See you there!

Lee Smith on Aug 4 2009

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